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HomeMy WebLinkAbout04-47 Resolution No. 04-47 RESOLUTION AUTHORIZING EXECUTION OF A PURCHASE OF SERVICE AGREEMENT WITH THE DOWNTOWN NEIGHBORHOOD ASSOCIATION BE IT RESOLVED BY THE CITY COUNCIL OF THE CITY OF ELGIN,ILLINOIS,that David M.Dorgan,City Manager,and Dolonna Mecum,City Clerk,be and are hereby authorized and directed to execute a Purchase of Service Agreement on behalf of the City of Elgin with the Downtown Neighborhood Association for downtown revitalization, a copy of which is attached hereto and made a part hereof by reference. s/Ed Schock Ed Schock, Mayor Presented: February 25, 2004 Adopted: February 25, 2004 Omnibus Vote: Yeas: 6 Nays: 0 Attest: s/Dolonna Mecum Dolonna Mecum, City Clerk I, •tk PURCHASE OF SERVICE AGREEMENT TH S AGREEMENT is made and entered into this Aq day of , 2004 , by and between the DOWNTOWN NEIGHBORHOOD ASSOCIATION, an Illinois not-for-profit organization, (hereinafter referred to as the "DNA" ) and the CITY OF ELGIN, Illinois, a municipal corporation, (hereinafter referred to as the "CITY" ) . WHEREAS, the City has determined it to serve a beneficial public purpose to provide support for the development and enhancement of its center city; and WHEREAS, the DNA is formed to create, support, and sustain revitalization efforts in downtown Elgin; and WHEREAS, the revitalization of Downtown Elgin will result in increased property values and increased job opportunities; and WHEREAS, the City is a home rule unit which may exercise any power and perform any function pertaining to its government and affairs; and WHEREAS, the revitalization of Downtown Elgin including increased property values and job opportunities therein pertains to the government and affairs of the City. NOW, THEREFORE, in consideration of the mutual promises and covenants contained herein, the sufficiency of which is hereby acknowledged, the parties hereto agree as follows : 1 . The City shall pay to DNA the total sum of Forty Five Thousand and Six Hundred Dollars ($45, 600) to be made in two equal payments of Twenty Two Thousand and Eight Hundred Dollars ($22 , 800) . The first aforementionrd payment shall be made within thirty (30) days of the date of this Agreement . The second payment shall be made July 23 , 2004 . However, the second payment shall not be made prior to eight (8) days after the DNA' s submission of all required reports and financial statements which are due July 15, 2004 , as provided for in this agreement . 2 . DNA shall conduct all of its activities funded pursuant to this Agreement, including but not limited to, the providing of support for the development and enhancement of the downtown (hereafter referred to as "Center City" ) , in accordance and in compliance with all requirements of law. 3 . DNA shall address all inquiries and requests made pursuant to this Agreement to the City' s Director of Economic Development and Business Services . 4 . DNA shall apply the $45, 600 contribution provided for herein to operating expenses such as staff salary and benefits, rent, meeting expenses, and expenses associated with sponsorship of community events . 5 . DNA shall develop strategic planning that enhances the appearance and promotes the preservation of downtown through the following means : A. Forums B. Design Assistance and Facade Programs C. Strategic Planning 6 . DNA shall implement and/or assist in multiple community events to be held in the Center City including but not limited to the 4th of July Parade, Harvest Market, Fiesta Salsa, Window Wonderland and the Four Bridges of Elgin International Bicycle Race Welcome Dinner, or any comparable bicycle race approved by the City. 7 . The City shall be recognized as a sponsor of the DNA and shall receive the benefits of sponsorship consistent with the level of support provided. At minimum, the City' s support shall be acknowledged in print materials promoting the organization or event, radio advertising, Web page information and event program(s) . Three samples of this acknowledgement shall be provided to the City. A logo provided by the City shall be used for this purpose . 8 . Representatives of DNA shall meet not less than quarterly with representatives of the Elgin Area Chamber of Commerce and City of Elgin. 9 . DNA shall assist with the implementation of a strategy designed to strengthen existing downtown businesses, recruit new businesses and develop strategies designed to sustain the economic vitality of the downtown. 10 . The DNA office shall also serve as a Discovery Studio for the implementation of the City of Elgin Riverfront Center City Master Plan. 11 . DNA shall provide a budget which shall reflect the projected distribution of funds received from the City during the term of this Agreement . The budget shall be submitted within 30 days of execution of the Agreement . 12 . DNA shall provide two written reports detailing the disbursement of $45, 600 . These reports shall be provided to the City Council on or before July 15, 2004 , for activity from January 1 through June 30 , 2004 , and on or before January 15, 2005, for activity from July 1 through December 31, 2004 , and shall include all program activity. These reports shall be submitted to the City Manager' s Office, City Hall , 150 Dexter Court, Elgin, IL, 60120 . 13 . DNA shall provide the City with financial statements relative to the organization' s total operations . These statements shall be provided on or before July 15, 2004 for activity from January 1 through June 30, 2004 , and on or before January 15, 2005, for activity from July 1 through December 31, 2004 . These statements shall be submitted to the City Manager' s Office, City Hall, 150 Dexter Court, Elgin, IL, 60120 . 14 . The City shall have the right to review all accounting records related to the use to the $45, 600, given 72 hour notice, and at a time agreed upon by both parties . 15 . DNA agrees to and it shall indemnify, defend and hold harmless the City, its officers, employees, agents, boards and commissions from and against any and all claims, suits, judgments, costs, attorney' s fees, damages or other relief, arising out of or resulting from or through or alleged to arise out of any negligent acts or omissions of DNA or its officers, employees or agents in the performance of this Agreement . Nothing herein affects DNA' s duty to defend the City. In the event of any action against the City, its officers, employees, agents, boards and commissions covered by the foregoing duty to indemnify, and defend and hold harmless, such action shall be defended by legal counsel of the City' s choosing. The provisions of this paragraph shall survive any termination and/or expiration of this Agreement . 16 . Failure to perform the above services to the satisfaction of the City Council shall result in a termination of this Agreement and the refund of the $45, 600 consideration (plus reasonable costs and attorney' s fees, in the event City is required to litigate to retrieve said funds) as and for liquidated damages . 17 . In the event this Agreement is terminated or in the event the programs for which the City funds provided herein are to be applied are discontinued or DNA ceases its operations prior to December 31, 2004 , DNA shall refund to the City on a prorated per deim basis the funds paid hereunder for the portion of the year remaining after any such termination or for the portion of the year such programs of DNA operations were not conducted. 18 . This Agreement shall not be construed so as to create a partnership, joint venture, employment or other agency relationship between the parties hereto. 19 . This Agreement shall be subject to and governed by the laws of the State of Illinois . Venue for the resolution of any disputes or the enforcement of any rights pursuant to this Agreement shall be in the Circuit Court of Kane County, Illinois . 20 . The terms of this agreement shall be severable . In the event any of the terms or provisions of this agreement are deemed to be void or otherwise unenforceable for any reason, the remainder of this agreement shall remain in full force and effect . 21 . This Agreement shall be in full force and in effect from the date of its execution through December 31, 2004 . IN WITNESS WHEREOF, the parties hereto have executed this Agreement on the date and year written above . CITY OF ELGIN a municipal corporation By: Attest : Loni Mecum City Manager � 41011,14rM05414-titAt Giy Clerk Downtown Neighborhood Association of Elgin, a not-for-profit corporation By: Steve Munson President , <0 OF ftc 1''� Agenda Item No. o City of Elgin g '� ^o ({r`_ '� �11 I.. , F�,,A1 11 G J' February 6, 2004 1 � ; *'i�i• ;." N 7 ALIVE DOWNTOWN TO: Mayor and Members of the City Council FROM: David M. Dorgan, City Manager Raymond H. Moller, Director of Economic Development SUBJECT: Downtown Neighborhood Association Purchase of Service Agreement for 2004 PURPOSE The purpose of the memorandum is to provide information to the Mayor and members of City Council to consider a Purchase of Service Agreement with the Downtown Neighborhood Association(DNA)for 2004. RECOMMENDATION It is recommended that the City Council approve the Purchase of Service Agreement with the Downtown Neighborhood Association in the amount of$45,600.00. BACKGROUND The DNA is a grass-roots, membership-based organization formed to create, support, and sustain revitalization efforts in downtown Elgin. Members include downtown businesses, civic and social service organizations, property owners, residents, surrounding neighborhoods, and others interested in revitalization. Currently, the DNA has over 100 members. DNA's first meeting was held December, 1997, and the group was formally recognized as an Illinois 501c (3)not-for- profit organization in April, 1998. In DNA's brief existence, it has become very active in reaching out to the community and bringing together many downtown interests. As part of the 2004 budget process, the DNA requested and was granted $45,600 from the City. Funds are to be used for operating expenses such as staff salary and benefits, rent, meeting expenses, and expenses associated with sponsorship of community events. DNA proposed that this funding be utilized to support the following programs: • Downtown appearance and preservation - DNA shall develop strategic planning that enhances the appearance and promotes the preservation of downtown through forums, design assistance and facade programs, and other strategic planning. DNA Purchase of Service Agreement February 6, 2004 Page 2 • Downtown business retention and expansion - DNA shall assist with implementation of a strategy designed to strengthen downtown businesses, recruit new businesses, and develop strategies to sustain the economic vitality of the downtown. • Downtown event sponsorship - The DNA will implement and/or assist in multiple community events to be held in the center city such as the 4th of July Parade, Harvest Market, Four Bridges of Elgin International Bike Race Welcome Dinner (or any comparable bicycle race event approved by the City), Fiesta Salsa, Window Wonderland and the 150th City Incorporation Activities. • Support implementation of Riverfront Center City Master Plan - DNA shall serve as a Discovery Studio for implementation of the City of Elgin Riverfront Center City Master Plan. • Coordinate efforts with other relevant organizations - The DNA will be active with the Chamber of Commerce, the E-Elgin Technology Action Team, Neighborhood Council, City of Elgin staff, and others. COMMUNITY GROUPS/INTERESTED PERSONS CONTACTED The proposed agreement was drafted in conjunction with the DNA Executive Director Norma Miess. FINANCIAL IMPACT The cost of the agreement with the DNA will total $45,600. There are sufficient funds, $59,280, budgeted and available in the 2004 Riverboat Fund Budget, Contributions, Downtown Neighborhood Association, account number 275-0000-791.80-36, to provide the requested support to the Downtown Neighborhood Association. The remaining dollars ($13,680) are budgeted for specific July 4th expenses. AL IMPACT None. • I . DNA Purchase of Service Agreement February 6, 2004 Page 3 ALTERNATIVES The City Council could approve the agreement as drafted, edit the agreement or decline to provide support to the Downtown Neighborhood Association. Respectfully submitted for Council consideration. DD/RHM Attachments 2004 1 - WORK ,III PLAN ri DRAFT \\ (b\ P I [For Information Purposes Only] 11t it tP Downtown Neighborhood Elgin IL 60120 ' Phone: (847) 488-1456 Association Fax: (847) 488-1449 dnaAelginil.org of El g j www.elginil.org INTRODUCTION—DNA FOCUS& STRUCTURE The Downtown Neighborhood Association is a grass-root, volunteer driven, not for profit organization governed by a board of directors and professionally staffed to fulfill its mission of representing all the individuals and organizations with a presence and stake in downtown's development and success. For the past five years, DNA has been a proactive instrument of support providing a venue for public and private partnership to work together in all aspects of downtown revitalization. The Association's purpose for the heart of Elgin is: ., 44, 1. To foster a center of activity 2. To ensure economic stability DNA pursues success in downtown revitalization by achieving our purpose through: ..t 1. Historic Preservation —supporting preservation of downtown's unique architecture and character. 2. Communication —involving public and private sector in the revitalization efforts. 3. Education —making information available for community's participation and involvement. 4. Promotion —enhancing the image of downtown through special events &marketing strategies. 5. Economic revitalization—provide support for business retention, expansion, and recruitment. To effectively accomplish its purpose, DNA has structured its operations following the Main Street Philosophy for excellence in downtown revitalization. The program provides specific direction and training in adequate utilization of resources through the following 4-Point ApproachTM for downtown management: 1. Design — to educate, provide design assistance, and develop strategic planning that enhance the appearance and promote historic preservation of downtown. 2. Economic Revitalization - to retain & strengthen existing downtown businesses, support recruitment of new businesses, and develop appropriate strategies to sustain the economic vitality of downtown. 3. Organization - to build an effective volunteer driven downtown management organization, guided by professional staff, with broad-based public and private sector support. 4. Promotion - to promote downtown through a unified, quality image & strategies that bring people downtown and promote its assets. DNA brought to Elgin designation as an active Illinois Main Street Community in February 19, 2002. The criteria to meet and keep active Main Street designation includes broad-based community support from both the public and private sectors; vision and mission statements relevant to community conditions; comprehensive Main Street work plan; historic preservation ethic; active board of directors and committees; adequate operating budget with commitments of support from public and private sectors; paid, professional program manager; program of ongoing training for staff, volunteers, and leaders in downtown revitalization; reporting of key statistics; and current membership in the National Main Street Network. DNA will continue meeting all requirements to maintain state level designation and follow an "Annual Review Process" to pursue Elgin's designation as a National Main Street Community in 2004. Following is the work plan draft (pending board approval at February 11 meeting) that details the focus, goals and objectives, and projects proposed by each of DNA committees for the year 2004 (January through December, 2003). Additional subcommittees have been established to develop and implement specific projects or events approved for the year. DOWNTOWN DESIGN DNA WORK PLAN 2004 Focus: To educate, provide design assistance, and develop strategic planning that enhance the appearance and promote historic preservation of downtown. Committee Leadership: Co- Chairs: Paul Bednar, Landscape Architect, Neighborhood Leader(GPA), Elgin resident Eric Pepa, Downtown business owner, Architect, Member Heritage Commission, Elgin Resident Members: Brian Anderson, Town Planner, Neighborhood Leader(NENA), Elgin resident Betsy Couture, Elgin Resident, Neighborhood Leader(NENA) Victor Gonzalez, Downtown business &property owner, Elgin resident Paul Maring, Downtown property&business owner, real State agent, Elgin resident John Roberson, Architect, Elgin resident David Segel, Elgin Resident John Steffen, DNA Board, downtown business owner, Elgin resident Larry Wegman, Elgin Resident Rich Hirschberg, Elgin Resident Goals & Objectives: 1. Provide support and design assistance to downtown property & business owners and promote best practices support program. Support active participation from building owners in the facade program and other programs. 2. Provide educational resources to the community about available funding for improvements, design issues, concerns, and proposed developments through public forums and seminars. 3. Monitor and promote implementation of Riverfront/Center City Master Plan and Main Street principles. 4. Continue updating inventory of downtown properties to meet Main Street requirements and to help DNA provide adequate business recruitment support to property owners. S. Work with City on design aspects of proposed downtown projects. Discussions with staff should occur at the onset of these projects. 6. Continue investigation the possibilities of designating downtown as an historic district. 7. Find funding sources for the events/projects that we want to undertake. Projects: 1. Education/Forums: a. Offer property owners a comprehensive workshop on federal & state tax credits programs for historic buildings that are eligible for designation as landmarks on the National Register for Historic Buildings. b. Offer forums for community's input on current or proposed downtown development projects. c. Offer forum on"sign design guidelines for downtown" in spring 2004. d. Offer a hands-on Window display seminar along with a contest for downtown businesses. It will be sponsored in conjunction with the DNA Economic Restructuring Committee. 2. Design Assistance: a. Meet with blocks to promote internal improvements (alleys, garbage, snow removal, window cleaning, etc.) b. Develop and recommend guidelines for streetscape improvements, parking management, and signage. c. Present a recommendation of Sign Design Guidelines to the City in early spring 2004. 3. Planning: a. Continue the development of a comprehensive survey of downtown historic architecture for possible historic district designation. Coordinate effort with Judson College School of Architecture. b. Develop and implement downtown enhancement projects such as: • Murals on exterior walls— located next to vacant lots or on buildings backing up to the Metra rail. • Utilization of vacant storefront space (art displays & galleries) • Promote participation in the façade program & other incentives for building improvements • Stage a public art/design competition for a TBD site in downtown. • Develop a program for a public art event to occur in 2005 called "Clocks on Parade". • Seek to have the City institute a review process on all buildings over 50 years old, prior to any discussion of demolition or major renovation. • Investigate other funding sources for projects and events such as the City Small Sparks Grant program, ECN funds,NHS and private foundations. • Assist the City and the Sesquicentennial Committee in placing a fountain at Chicago and Grove. 4 � I At{1'u`+:yV(g N hit t i f Ar t fIt. _Ji'' A��•y DOWNTOWN ECONOMIC RESTRUCTURING DNA WORK PLAN 2003 Focus: To retain and strengthen existing downtown businesses, support recruitment of appropriate new businesses, and develop appropriate strategies to sustain economic vitality of the downtown. Committee Leadership: Chair: Scott Lager, Prairie Rock Brewing Co. DNA Members: Neal Pitcher, CPA, Attorney, Downtown property and business owner Norma Miess City of Elgin: Ray Moller, Director of Economic Development Ruth Ann Hall,Neighborhood Improvement Specialist Elgin Chamber: Chris Manheim, VP Economic Development Business Leaders: Paula Wyatt, Realtor Advantage Group Deb Anderson, Anderson Typography Jessica O'Brien, Consumer Credit Counseling Patricia Keeney, Keeney Sporting Goods Barb Maring, Keystone Realty Small Bus. Dev. Cntr.Eunice Marriott, Small Business Dev. Center, ECC Goals and Objectives: 1. For Business Retention- a. Develop a"Block Captain"program to create a focal point and lead person on each block to assist in communicating upcoming events, receiving information and feedback to and from area business leaders and local residents. b. Make available, affordable advertising through cooperative efforts between downtown businesses. c. Increase event awareness through regular e-mails of upcoming events to local merchants. d. Participate in local festivals to include area businesses to enhance the event. e. Create and event around a seasonal holiday that includes area merchants that directly participate and become the event. f. Take advantage of all free advertising opportunities available in the area. 2. For Business Recruitment - a. Initiate advertising campaign in larger newspaper i.e. Crain's, Chicago Tribune and Sun Times to increase awareness of Elgin. b. Initiate positive press releases on all Elgin events to improve the perception of the downtown. c. Compile a comprehensive list of available commercial space in downtown. d. Improve Elgin's image through maintenance of unoccupied building storefront appearance. e. Promote City of Elgin business incentive program to potential new businesses. • ORGANIZATION DNA WORK PLAN 2003 Focus: To build an effective volunteer driven downtown management organization, guided by professional staff, with broad-based public and private sector support. Committee Leadership: Organization Chair: Steve Munson, Downtown business, Elgin resident Volunteer Chair: Armida Dominguez, Templo El Calvario/Wonderland Center Liaison, Elgin resident Membership Chair: Bill Jones, Downtown business &property owner, Elgin resident Fundraising Chair: Vacant Goals & Objectives: `� �<> 1. Increase DNA's ability to sustain long term operations and growth by: a. Increasing membership base through active recruitment and renewal focus b. Developing and implementing events and activities that are financially self reliant and productive to DNA operations. c. Pursuing financial resources of diverse nature (private and public grants, etc.). d. Participating in downtown management & development training(Main Street, etc.) 2. Fostering stakeholders' participation through volunteerism and leadership involvement by: a. Increasing volunteer opportunities for diverse groups (intergenerational, ethnic, faith based, non- profit, neighborhoods, art, etc.) through all activities including downtown events, tours, design, and economic development cooperative support efforts. b. Recognizing community support and volunteer spirit through an annual special volunteer recognition events (EDNA Awards) and programs (post event recognition, thanks, etc.) c. Foster networking and cooperative support efforts among same interests/peer group businesses and property owners. 3. Maintain and increase communication of information on downtown activity by: a. Developing and implementing monthly membership meetings that provide stakeholders updated information and added opportunities for participation. (AM,Noon, PM). b. Producing and mailing monthly newsletters (print & email) with news updates and calendar of activities. c. Implementing a new website with complete information on downtown — business directory, property listings, program, events, and additional news and opportunities of support for downtown promotion, marketing, educa tion, and economic development. 4. Actively promote DNA's mission to stakeholders, groups, local leaders, and legislators to develop and strengthen cooperation, mutual and positive support. a. Be the "Keeper" of the Vision of downtown by proactively and positively striving to represent the interest of individuals and organizations with a presence in downtown. b. Pull together and coordinate the many downtown stakeholders and constituents, promoting partnerships by encouraging collaboration and support. c. Build awareness among all community groups, especially high school and college students through tours, classroom visits, and involvement in DNA activities. • Projects for 2004: 1. Quarterly newsletters 2. EDNA Awards (Volunteer Recognition) 3. Email blast 4. New website design a. Lynch2 has created the design b. DNA to supply the content 5. Monthly Calendar a. Distributed by local merchants ^z. b. Trifold, one color c. Lists downtown events and activities 6. Public Relations group a. Speak at local service clubs n b. Staff information booth at local events 7. Indoor Block Parties �µ a. Opportunity for people on one block to get to know each other b. DNA to provide invitations and mailing c. Host to provide space and refreshments d. Held from 5 to 7 pm N4tY ^tt J DOWNTOWN PROMOTION DNA WORK PLAN 2004 Focus: To promote downtown through a unified, quality image & strategies that bring people downtown and promote its assets. Committee chair: Vacant(in process of confirming new chair(s) Members: Each event committee chair or co-chairs. Goals & Objectives: 1. Organize self sustaining, productive events that promote downtown's image & position as the center for community activities and special events. 2. Promote community and business participation & involvement in special events, retail activities, and other(tours, fairs, conventions, etc.). 3. Support the marketing of downtown's economic base and downtown assets: a. Encouraging more retail activity and direct cooperation with promotional events. b. Continue to develop strong partnerships with the media to support "unified" and consistent promotion of downtown events and services through wrappers, tabs, pages, inserts, etc. c. Continue the production of the "Guide to Downtown" booklet to support internal or local and external or regional promotion of downtown. Projects: 1. Valentine Retail Activities FEBRUARY • "GIVE IT FROM THE HEART" - advertising support piece (Valentine's Week) to promote dining and shopping in Downtown. 2. Elgin's 150th Celebration Activities in Downtown FEBRUARY 28 • Support the 150th Commission by promoting downtown businesses activities, tours, open houses, window displays, etc. 3. Spring Arts Walk APRIL 16 & 17 • Art Galleries, Theatre Shows, Window Displays, etc. • Co-op with Arts Around the Fox event 4. Downtown Residential Tour(during Preservation Week) MAY 1 • Residential tours • Studio Displays of upcoming residential projects • Retail Packages 5. Downtown Sidewalk Fair& "La Parise"Flea Market JUNE 12 • Business sidewalk fair • Flea Market for collectibles, crafts, etc. • Potential Co-op with Neighbor Fest Expo 6. Harvest Market JUNE 10—SEPT. 23 7. 4th July Parade JULY 3 • Potential Pre-parade activities (Ie. Pancake breakfast) • Potential Post Parade Activities to support 150th Celebration: Business Fair (Sidewalk), A Taste of Elgin in Walton Island events organized byother groups: Cinco de Mao Brew Fest, 8. Promotional Support of Downtown g gr p Mayo, Elgin Puerto Rican Festival &Parade, Fine Arts Fest, Fiesta Salsa 9. EDNA AWARDS 2004 NOVEMBER • Recognition of volunteers (Organization Committee) • Recognition of Businesses (ER Committee) 10. Window Wonderland DECEMBER 4 E L G _ ,iott February 6, 2004 N ALIVE DOWNTOWN TO: Mayor and Members of the City Council FROM: David M. Dorgan, City Manager Raymond H. Moller, Director of Economic Development SUBJECT: Downtown Neighborhood Association Purchase of Service Agreement for 2004 PURPOSE The purpose of the memorandum is to provide information to the Mayor and members of City Council to consider a Purchase of Service Agreement with the Downtown Neighborhood Association(DNA) for 2004. RECOMMENDATION It is recommended that the City Council approve the Purchase of Service Agreement with the Downtown Neighborhood Association in the amount of$45,600.00. BACKGROUND The DNA is a grass-roots, membership-based organization formed to create, support, and sustain revitalization efforts in downtown Elgin. Members include downtown businesses, civic and social service organizations, property owners, residents, surrounding neighborhoods, and others interested in revitalization. Currently, the DNA has over 100 members. DNA's first meeting was held December, 1997, and the group was formally recognized as an Illinois 501c (3)not-for- profit organization in April, 1998. In DNA's brief existence, it has become very active in reaching out to the community and bringing together many downtown interests. As part of the 2004 budget process, the DNA requested and was granted $45,600 from the City. Funds are to be used for operating expenses such as staff salary and benefits, rent, meeting expenses, and expenses associated with sponsorship of community events. DNA proposed that this funding be utilized to support the following programs: • Downtown appearance and preservation - DNA shall develop strategic planning that enhances the appearance and promotes the preservation of downtown through forums, design assistance and facade programs, and other strategic planning. DNA Purchase of Service Agreement February 6, 2004 Page 2 • Downtown business retention and expansion - DNA shall assist with implementation of a strategy designed to strengthen downtown businesses, recruit new businesses, and develop strategies to sustain the economic vitality of the downtown. • Downtown event sponsorship - The DNA will implement and/or assist in multiple community events to be held in the center city such as the 4th of July Parade, Harvest Market, Four Bridges of Elgin International Bike Race Welcome Dinner (or any comparable bicycle race event approved by the City), Fiesta Salsa, Window Wonderland and the 150th City Incorporation Activities. • Support implementation of Riverfront Center City Master Plan - DNA shall serve as a Discovery Studio for implementation of the City of Elgin Riverfront Center City Master Plan. • Coordinate efforts with other relevant organizations - The DNA will be active with the Chamber of Commerce, the E-Elgin Technology Action Team, Neighborhood Council, City of Elgin staff, and others. COMMUNITY GROUPS/INTERESTED PERSONS CONTACTED The proposed agreement was drafted in conjunction with the DNA Executive Director Norma Miess. FINANCIAL IMPACT The cost of the agreement with the DNA will total $45,600. There are sufficient funds, $59,280, budgeted and available in the 2004 Riverboat Fund Budget, Contributions, Downtown Neighborhood Association, account number 275-0000-791.80-36, to provide the requested support to the Downtown Neighborhood Association. The remaining dollars ($13,680) are budgeted for specific July 4th expenses. LEGAL IMPACT None. DNA Purchase of Service Agreement February 6, 2004 Page 3 ALTERNATIVES The City Council could approve the agreement as drafted, edit the agreement or decline to provide support to the Downtown Neighborhood Association. Respectfully submitted for Council consideration. DD/RHM Attachments 91' ppra- , ,, , ,, (04).12004 .....„ WORK 4r i „Art PLAN riririiiiii: 11 [ ) ,\, DRAFT [For Information Purposes Only] \ „it. # Ill --, lkil L if I owntown Neighborhood 2 Douglas Avenue Elgin IL 60120 . Phone: (847) 488-1456 s Asociation Fax: (847) 488-1449 dna(&elginil.org www.elginil.org of INTRODUCTION—DNA FOCUS& STRUCTURE The Downtown Neighborhood Association is a grass-root, volunteer driven, not for profit organization governed by a board of directors and professionally staffed to fulfill its mission of representing all the individuals and organizations with a presence and stake in downtown's development and success. For the past five years, DNA has been a proactive instrument of support providing a venue for public and private partnership to work together in all aspects of downtown revitalization. The Association's purpose for the heart of Elgin is: 1. To foster a center of activity 2. To ensure economic stability DNA pursues success in downtown revitalization by achieving our purpose through: 1. Historic Preservation —supporting preservation of downtown's unique architecture and character. 2. Communication—involving public and private sector in the revitalization efforts. 3. Education —making information available for community's participation and involvement. 4. Promotion —enhancing the image of downtown through special events &marketing strategies. 5. Economic revitalization—provide support for business retention, expansion, and recruitment. To effectively accomplish its purpose, DNA has structured its operations following the Main Street Philosophy for excellence in downtown revitalization. The program provides specific direction and training in adequate utilization of resources through the following 4-Point ApproachTM for downtown management: 1. Design — to educate, provide design assistance, and develop strategic planning that enhance the appearance and promote historic preservation of downtown. 2. Economic Revitalization - to retain & strengthen existing downtown businesses, support recruitment of new businesses, and develop appropriate strategies to sustain the economic vitality of downtown. 3. Organization - to build an effective volunteer driven downtown management organization, guided by professional staff,with broad-based public and private sector support. 4. Promotion - to promote downtown through a unified, quality image & strategies that bring people downtown and promote its assets. DNA brought to Elgin designation as an active Illinois Main Street Community in February 19, 2002. The criteria to meet and keep active Main Street designation includes broad-based community support from both the public and private sectors; vision and mission statements relevant to community conditions; comprehensive Main Street work plan; historic preservation ethic; active board of directors and committees; adequate operating budget with commitments of support from public and private sectors; paid, professional program manager; program of ongoing training for staff, volunteers, and leaders in downtown revitalization; reporting of key statistics; and current membership in the National Main Street Network. DNA will continue meeting all requirements to maintain state level designation and follow an "Annual Review Process"to pursue Elgin's designation as a National Main Street Community in 2004. Following is the work plan draft (pending board approval at February 11 meeting) that details the focus, goals and objectives, and projects proposed by each of DNA committees for the year 2004 (January through December, 2003). Additional subcommittees have been established to develop and implement specific projects or events approved for the year. DOWNTOWN DESIGN DNA WORK PLAN 2004 Focus: To educate, provide design assistance, and develop strategic planning that enhance the appearance and promote historic preservation of downtown. Committee Leadership: Co- Chairs: Paul Bednar, Landscape Architect,Neighborhood Leader(GPA), Elgin resident Eric Pepa, Downtown business owner, Architect, Member Heritage Commission, Elgin Resident Members: Brian Anderson, Town Planner,Neighborhood Leader(NENA), Elgin resident Betsy Couture, Elgin Resident,Neighborhood Leader(NENA) Victor Gonzalez,Downtown business &property owner, Elgin resident Paul Maring,Downtown property&business owner,real State agent, Elgin resident John Roberson, Architect, Elgin resident David Segel, Elgin Resident John Steffen, DNA Board, downtown business owner, Elgin resident Larry Wegman, Elgin Resident Rich Hirschberg, Elgin Resident Goals& Objectives: 1. Provide support and design assistance to downtown property & business owners and promote best practices support program. Support active participation from building owners in the façade program and other programs. 2. Provide educational resources to the community about available funding for improvements, design issues, concerns, and proposed developments through public forums and seminars. 3. Monitor and promote implementation of Riverfront/Center City Master Plan and Main Street principles. 4. Continue updating inventory of downtown properties to meet Main Street requirements and to help DNA provide adequate business recruitment support to property owners. S. Work with City on design aspects of proposed downtown projects. Discussions with staff should occur at the onset of these projects. 6. Continue investigation the possibilities of designating downtown as an historic district. 7. Find funding sources for the events/projects that we want to undertake. Projects: 1. Education/Forums: a. Offer property owners a comprehensive workshop on federal & state tax credits programs for historic buildings that are eligible for designation as landmarks on the National Register for Historic Buildings. b. Offer forums for community's input on current or proposed downtown development projects. c. Offer forum on"sign design guidelines for downtown"in spring 2004. d. Offer a hands-on Window display seminar along with a contest for downtown businesses. It will be sponsored in conjunction with the DNA Economic Restructuring Committee. 2. Design Assistance: a. Meet with blocks to promote internal improvements (alleys, garbage, snow removal, window cleaning, etc.) b. Develop and recommend guidelines for streetscape improvements, parking management, and signage. c. Present a recommendation of Sign Design Guidelines to the City in early spring 2004. 3. Planning: a. Continue the development of a comprehensive survey of downtown historic architecture for possible historic district designation. Coordinate effort with Judson College School of Architecture. b. Develop and implement downtown enhancement projects such as: • Murals on exterior walls— located next to vacant lots or on buildings backing up to the Metra rail. • Utilization of vacant storefront space(art displays & galleries) • Promote participation in the façade program &other incentives for building improvements • Stage a public art/design competition for a TBD site in downtown. • Develop a program for a public art event to occur in 2005 called"C.locks.on Parade". • i ver years old,prior to any to have the City institute a review process on all buildings '� � p discussion of demolition or major renovation. • Investigate other funding sources for projects and events such as the City Small Sparks Grant program, ECN funds,NHS and private foundations. • Assist the City and the Sesquicentennial Committee in placing a fountain at Chicago and Grove.