HomeMy WebLinkAbout06-160 Resolution No.06-160
RESOLUTION
AUTHORIZING EXECUTION OF AN AGREEMENT WITH
PEPSI-COLA GENERAL BOTTLERS IL
BE IT RESOLVED BY THE CITY COUNCIL OF THE CITY OF ELGIN,ILLINOIS,that
Olufemi Folarin,City Manager,and Dolonna Mecum,City Clerk,be and are hereby authorized and
directed to execute an agreement on behalf of the City of Elgin with Pepsi-Cola General Bottlers IL
for beverages at The Centre, Lords Park Family Aquatic Center and Wing Park Family Aquatic
Center, a copy of which is attached hereto and made a part hereof by reference.
s/Ed Schock
Ed Schock, Mayor
Presented: July 12, 2006
Adopted: July 12, 2006
Omnibus Vote: Yeas: 7 Nays: 0
Attest:
s/Dolonna Mecum
Dolonna Mecum, City Clerk
BEVERAGE AGREEMENT
This Beverage Agreement(the"Agreement")is made this ? 9,day of ,2006 by and between
Pepsi-Cola General Bottlers IL,LLC d/b/a PepsiAmericas,an Illinois limited liability cofnpany,("PEPSI")with
offices located at 1500 Touhy Avenue,Elk Grove Village,Illinois 60007 and the City of Elgin,Illinois,a municipal
corporation,("CUSTOMER"),with offices located at 100 Symphony Way,Elgin,Illinois 60120.
WHEREAS,CUSTOMER and PEPSI each desire that PEPSI,through its Brands(as hereinafter defined),
serve as the sole,exclusive and official Beverage(as hereinafter defined)supplier,distributor and advertiser of
CUSTOMER at Lords Park Family Aquatic Center,Wing Park Family Aquatic Center and the Centre of Elgin(the
"Facilities").
NOW THEREFORE,in consideration of the mutual covenants PEPSI and CUSTOMER hereby agree as
follows:
1. Beverages shall be defined as any and all non-alcoholic drinks except hot brewed coffee,hot brewed tea
and milk.
2. Brands shall mean any and all Beverages sold and distributed by PEPSI and any and all Beverages
PEPSI may sell or distribute in the future including,but not limited to,carbonated soft drinks("CSDs"),non-
carbonated soft drinks,juices,juice containing beverages,teas,sports or isotonic drinks,bottled waters and bottled
coffees.
3. Subject to the renewal provisions set forth herein below,the term of this Agreement shall commence on
July 12 _,2006 and terminate on July 11_,2011. Either party hereto may terminate this agreement
without liability for any reason upon thirty(30)days written notice,provided,however,that in the event the
Customer terminates this agreement prior to the date the contract terminates as indicated above,Customer shall
refund to Pepsi a pro rata share of any marketing funds paid by Pepsi to the Customer for the current year.
4. In exchange for CUSTOMER'S commitment and other valuable consideration and upon full execution
of this Agreement,the parties agree as follows:
a. PEPSI agrees to pay CUSTOMER an annual marketing fund payment of$8,500 during the Term.
The first such payment will be made within sixty(60)days after full execution of this Agreement
and thereafter,within sixty(60)days after each anniversary date of this Agreement during the
Term.
b. PEPSI agrees to donate to CUSTOMER five hundred dollars($500.00)worth of additional
marketing support annually during the Term in the form of complimentary product,t-shirts or other
promotional items.
c. All payments,including the value of donations,made by PEPSI to CUSTOMER under Paragraphs
4.a.and 4.b.of this Agreement shall be deemed earned at an equal prorated rate per month for the
purposes of this Agreement,notwithstanding the date of actual payment.
d. PEPSI agrees to pay CUSTOMER a growth rebate of$2.00 per case on all cases purchased by
CUSTOMER over 2,700 cases in any given Agreement year. Rebate payments shall be made
within sixty(60)days after the anniversary date of each year of this Agreement based on the
immediately prior year's purchases.
e. PEPSI reserves the right to increase prices up to three percent(3%)per year on all carbonated soft
drink products and up to five percent(5%)per year on all non-carbonated soft drinks,juices,juice
containing beverages,teas,sports or isotonic drinks,bottled waters and bottled coffees during the
Term.
f. Initial vend pricing and commission structure on full-service vending products will be as follows:
Beverage Size Vend Price Commission
CSDs/Aquafina PET 12 oz. $0.75 29.9%
CSDs/Aquafina 20 oz. $1.50 39.8%
Non-CSD 20 oz. $1.75 39.8%
Propel/Gatorade 16.9 oz. $1.75 20.1%
Juice Blends/Flavored 16 oz.or 20 oz. $1.50 39.8%
Water
Dole Juices 15.2 oz $1.75 29.9%
6. CUSTOMER hereby licenses and appoints PEPSI,through its Brands,as the sole,exclusive and official
Beverage supplier,distributor and advertiser of CUSTOMER and the Facilities. CUSTOMER shall cause the
Brands to be exclusively available at the Facilities and no Beverages or Beverage related items including,but not
limited to,cups or premium items,that compete with or are the same as or similar to the Brands shall be made
available,advertised and/or promoted at the Facilities or by CUSTOMER.
7. CUSTOMER recognizes that PEPSI has paid valuable consideration to ensure an exclusive Beverage
associational relationship with CUSTOMER with respect to an exclusive Beverage supply and distribution program
and that any dilution or diminution of such exclusivity seriously impairs PEPSI's valuable rights. Accordingly,in
the event another person or entity attempts,without PEPSI's explicit consent,to associate Beverages that compete
with or are the same as or similar to the Brands("Competitive Products")with CUSTOMER or to suggest that
Competitive Products are endorsed by or associated with CUSTOMER by referring directly or indirectly to
CUSTOMER(all of which actions described herein are sometimes referred to as"Ambush Marketing"),
CUSTOMER will promptly oppose such actions and cooperate with PEPSI's efforts to stop the Ambush Marketing
and to protect the exclusive associational rights granted to PEPSI in this Agreement. In the event any such Ambush
Marketing occurs during the Term of this Agreement,immediately upon learning thereof,each party shall notify the
other party hereto.
8. CUSTOMER agrees to inform,require and cause any food provider,caterer or concessionaire that
operates or will operate at the Facilities or third party that leases or builds on any portion of the Facilities during the
Term to be bound by the terms and conditions of this Agreement and to honor the Brand sales,advertising and
promoting exclusivity,with the exception of any jointly agreed upon exceptions between CUSTOMER and PEPSI.
9. All art work and logo sheets to be used in any advertisements,signage and press releases promoting the
Brands are subject to the prior mutual approval of PEPSI and CUSTOMER,with neither party unreasonably
withholding such approval.
10. Except as may otherwise be required by this Agreement,law or legal process,no party shall disclose to
any third party the terms and conditions of this Agreement.
11. Except if prohibited by law,during the entire Term,PEPSI shall provide and supply CUSTOMER with
all necessary equipment to dispense the Brands at the Facilities without charge;provided that all Beverages are
supplied to CUSTOMER and the Facilities by PEPSI as set forth above and that the only products dispensed from
such equipment are the Brands. PEPSI will provide service on all equipment without charge to CUSTOMER. All
rights,title and interest in all PEPSI equipment supplied to CUSTOMER shall at all times remain with PEPSI.
12. CUSTOMER represents and warrants to PEPSI that all appropriate approvals required to enter into this
Agreement have been granted and the individual executing this Agreement on behalf of CUSTOMER has been duly
authorized by any and all persons or entities of which authorization is required to enter into this Agreement on
behalf of CUSTOMER. CUSTOMER also agrees that at no time will it challenge,contest,disclaim or deny the
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authority of the individual signing this Agreement on behalf of CUSTOMER or use as a basis to void,cancel or
nullify this Agreement a claim that the individual signing below was not authorized to sign this Agreement on behalf
of CUSTOMER. Further,CUSTOMER guarantees and warrants that the execution,delivery and performance of
this Agreement by CUSTOMER will not and does not violate any agreements with or the rights of third parties.
13. In the event any of the covenants,agreements,terms or provisions contained in this Agreement shall be
invalid,illegal or unenforceable in any respect,the validity of the remaining covenants,agreements,terms and
provisions contained herein shall not in any way be affected,prejudiced or disturbed thereby.
14. If CUSTOMER fails to perform any of the promises set forth in this Agreement,then as an option but
not as its sole remedy,PEPSI may terminate this Agreement. If this Agreement is terminated for any reason,
CUSTOMER agrees to return to PEPSI a pro rata portion of all monetary payments,including the value of
donations,made to but not earned by CUSTOMER under Paragraphs 5.a.through 5.c.of this Agreement. Further,
any such breach by CUSTOMER shall be deemed as authorization to PEPSI to allow PEPSI immediate access to the
Facilities to take possession of each and every piece of PEPSI's equipment without any claim of trespass.
15. Any failure by either party hereto to enforce at any time or for any period of time any one or more of
the terms or conditions of this Agreement,shall not be a waiver of such terms or conditions or of either party's right
thereafter to enforce each and every term and condition of this Agreement.
16. It is mutually understood and agreed,and it is the intent of PEPSI and CUSTOMER that an
independent contractor relationship be established and is hereby established under the terms and conditions of this
Agreement:that employees of CUSTOMER are not,nor shall they be deemed to be,employees of PEPSI;and,that
employees of PEPSI are not nor shall they be deemed to be employees of CUSTOMER.
17. This Agreement may not be assigned by either party hereto without the express written consent of the
other.
18. This Agreement fully expresses the entire understanding of PEPSI and CUSTOMER. Any and all
prior understandings are hereby canceled. No future changes in the terms of this Agreement shall be valid,except
when and if reduced to writing and signed by both PEPSI and CUSTOMER,by legally authorized officials thereof.
19. This agreement shall be subject to and governed by the laws of the State of Illinois. Venue for
resolution of any disputes or the enforcement of any rights arising out of or in connection with this Agreement shall
be in the Circuit Court of Kane County,Illinois.
IN WITNESS WHEREOF,the parties have executed this Agreement as of the date and year first above
written.
CITY OF ELGIN,ILLINOIS PEPSI-COLA GENERAL BOTTLERS IL,LLC
41
By: By: I'..,
Name: Viii„t„. A.34 Name: 176e ('7-67. O
Title: Title: sP ref
3
Agenda Item No. G..
— City of Elgin
June 9, 2006
, -
TO: Mayor and Members of the City Council
r7-)
anothd,1ncart dud
FROM: Olufemi Folarin, City Manager cutturai(Ipportulones lor ,
Randy Reopelle, Parks and Rec eation Director
SUBJECT: Beverage Agreement with Pepsi-Cola
PURPOSE
The purpose of this memorandum is to provide the Mayor and members of the City Council with
information to enter into a beverage agreement with Pepsi-Cola for The Centre, Lords Park
Family Aquatic Center and Wing Park Family Aquatic Center.
O RECOMMENDATION
It is recommended that the City Council approve the beverage agreement with Pepsi-Cola.
BACKGROUND
In May, 2002, the City entered into a beverage agreement with Pepsi-Cola for The Centre, Lords
Park Family Aquatic Center and Wing Park Family Aquatic Center. Under terms of the
agreement, City staff is responsible for servicing the vending machines that dispense beverages.
This entails ordering the product, maintaining an inventory of the product, filling the machines,
removing, counting, and depositing the money. Expenses incurred include staff time, the
purchase of product, sales tax, product spoilage, product shrinkage, and labor to fill the
machines. These operations also require valuable storage space that could be utilized for other
Centre functions.
Taking all expenses into consideration it was determined that net revenues over expenses of the
beverage vending operations has been less than 10%. Given these factors it was determined that
contracting with Pepsi-Cola for full service vending service would lead to increased net revenues
and provide management staff the time to address more important operational issues Under this
full service vending contract, Pepsi-Cola will replenish the machines, collect the money, and
send a monthly check for the City's percentage of revenues. The percentage of revenues the City
receives will vary depending on the product sold, with the average being 33.22%.
In addition,the new agreement includes an annual marketing fund payment to the City of$8,500,
verses $6,000 under the original agreement. The new agreement also calls for Pepsi to donate to
il
Beverage Agreement with Pepsi-Cola
June 9, 2006
Page 2
the City, on an annual basis, $500 worth of additional marketing support in the form of
complimentary product, t-shirts, or other promotional items. Under the original agreement, the
additional marketing support was comprised of 216 t-shirts.
Pepsi-Cola currently holds the largest share of the Chicago-land soft drink market with over 47%
of the market. Their product line is very diverse and they are especially strong in the sport drink
market (Gatorade and Propel), which sells extremely well in an active facility such as The
Centre.
COMMUNITY GROUPS/INTERESTED PERSONS CONTACTED
None
Ri6C.,
FINANCIAL IMPACT
The agreement with Pepsi-Cola requires a percentage reimbursement ranging from 20.1% to
___ 39.8%, based on the type of product sold. Based on 2005 sales, it is estimated that commissions
generated as a result of the proposed agreement should equal approximately $9,850. Net
revenues under the existing method of vending operations are approximately $2,780.
LEGAL IMPACT
\IWP/1/None
ALTERNATIVES
1. Award the full service contract with Pepsi-Cola as recommended.
2. Do not award the full service contract with Pepsi-Cola as recommended
Respectfully submitted for Council consideration.
RR
Attachment
Io
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BEVERAGE AGREEMENT
This Beverage Agreement(the"Agreement")is made this_day of May,2006 by and between
Pepsi-Cola General Bottlers IL,LLC d/b/a PepsiAmericas("PEPSI")with offices located at 1500 Touhy
Avenue,Elk Grove Village,Illinois 60007 and the City of Elgin("CUSTOMER"),with offices located at
100 Symphony Way,Elgin,Illinois 60120.
WHEREAS,CUSTOMER and PEPSI each desire that PEPSI,through its Brands(as hereinafter
defined),serve as the sole,exclusive and official Beverage(as hereinafter defined)supplier,distributor and
advertiser of CUSTOMER at Lords Park Family Aquatic Center,Wing Park Family Aquatic Center and the
Centre of Elgin(the"Facilities"),
. NOW THEREFORE,in consideration of the mutual covenants PEPSI and CUSTOMER hereby
agree as follows:
1. Beverages shall'be defined as any and all non-alcoholic drinks except hot brewed coffee,hot
brewed tea and milk.
2. Brands shall mean any and all Beverages sold and distributed by PEPSI and any and all
Beverages PEPSI may sell or distribute in the future including,but not limited to,carbonated soft drinks
("CSDs"),non-carbonated soft drinks,juices,juice containing beverages,teas,sports or isotonic drinks,
bottled waters and bottled coffees.
4111%. 3. Subject to the renewal provisions set forth herein below,the term of this Agreement shall
commence on May 23,2006 and terminate on May 22,2007("Term"). The Agreement shall automatically.
renew each year for four(4)consecutive one-year terms unless PEPSI or CUSTOMER notifies the other of
its intention not to renew the Agreement in writing not less than sixty(60)days before the expiration date
of each term.
4. In exchange for CUSTOMER'S commitment and other valuable consideration and upon full
execution of this Agreement,the parties agree as follows:
' a. PEPSI agrees to pay CUSTOMER an annual marketing fund payment of$8,500 during the
Term. The first such payment will be made within sixty(60)days after full execution of
this Agreement and thereafter,within sixty(60)days after each anniversary date of this
Agreement during the Term.
b. PEPSI agrees to donate to CUSTOMER five hundred dollars($500.00)worth of
additional marketing support annually during the Term in the form of complimentary
product,t-shirts or other promotional items.
c. All payments,including the value of donations,made by PEPSI to CUSTOMER under
Paragraphs 4.a.and 4.b.of this Agreement shall be deemed earned at an equal prorated
rate per month for the purposes of this Agreement,notwithstanding the date of actual
payment.
d. PEPSI agrees to pay CUSTOMER a growth rebate of$2.00 per case on all cases
purchased by CUSTOMER over 2,700 cases in any given Agreement year. Rebate
payments shall be made within sixty(60)days after the anniversary date of each year of
this Agreement based on the immediately prior year's purchases.
AO' e. PEPSI reserves the right to increase prices up to three percent(3%)per year on all
carbonated soft drink products and up to five percent(5%)per year on all non-carbonated
soft drinks,juices,juice containing beverages,teas,sports or isotonic drinks,bottled
waters and bottled coffees during the Term.
,A01.,
f. Initial vend pricing and commission structure on full-service vending products will be as
follows:
Beverage Size Vend Price Commission
CSDs/Aquafina PET 12 oz. $0.75 29.9%
CSDs/Aquafina 20 oz. • $1.50 39.8%
Non-CSD 20 oz. $1.75 39.8%
Propel/Gatorade 16.9 oz. $1.75 20.1%
Juice Blends/Flavored 16 oz.or 20 oz. $1.50 39.8%
Water
Dole Juices 15.2 oz $1.75 29.9%
6. CUSTOMER hereby licenses and appoints PEPSI,through its Brands,as the sole,exclusive
and official Beverage supplier,distributor and advertiser of CUSTOMER and the Facilities. CUSTOMER
shall cause the Brands to be exclusively available at the Facilities and no Beverages or Beverage related
items including,but not limited to,cups or premium items,that compete with or are the same as or similar
to the Brands shall be made available,advertised and/or promoted at the Facilities or by CUSTOMER.
7. CUSTOMER recognizes that PEPSI has paid valuable consideration to ensure an exclusive
aolP"' Beverage associational relationship with CUSTOMER with respect to an exclusive Beverage supply and
distribution program and that any dilution or diminution of such exclusivity seriously impairs PEPSI's
valuable rights. Accordingly,in the event another person or entity attempts,without PEPSI's explicit
consent,to associate Beverages that compete with or are the same as or similar to the Brands("Competitive
Products")with CUSTOMER or to suggest that Competitive Products are endorsed by or associated with
CUSTOMER by referring directly or indirectly to CUSTOMER(all of which actions described herein are
sometimes referred to as"Ambush Marketing"),CUSTOMER will promptly oppose such actions and
cooperate with PEPSI's efforts to stop the Ambush Marketing and to protect the exclusive associational
rights granted to PEPSI in this Agreement. In the event any such Ambush Marketing occurs during the
Term or any renewal thereof,immediately upon learning thereof, each party shall notify the other party
hereto.
8. CUSTOMER agrees to inform,require and cause any food provider,caterer or concessionaire
that operates or will operate at the Facilities or third party that leases or builds on any portion of the
Facilities during the Term to be bound by the terms and conditions of this Agreement and to honor the
Brand sales,advertising and promoting exclusivity.
9. All art work and logo sheets to be used in any advertisements,signage and press releases
promoting the Brands are subject to the prior mutual approval of PEPSI and CUSTOMER,with neither
party unreasonably withholding such approval.
10. Except as may otherwise be required by this Agreement,law or legal process,no party shall
•
disclose to any third party the terms and conditions of this Agreement.
11. Except if prohibited by law,during the entire Term,PEPSI shall provide and supply
CUSTOMER with all necessary equipment to dispense the Brands at the Facilities without charge;
provided that all Beverages are supplied to CUSTOMER and the Facilities by PEPSI as set forth above and
that the only products dispensed from such equipment are the Brands. PEPSI will provide service on all
equipment without charge to CUSTOMER. All rights,title and interest in all PEPSI equipment supplied to
CUSTOMER shall at all times remain with PEPSI.
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12. CUSTOMER represents and warrants to PEPSI that all appropriate approvals required to enter
into this Agreement have been granted and the individual executing this Agreement on behalf of
CUSTOMER has been duly authorized by any and all persons or entities of which authorization is required
to enter into this Agreement on behalf of CUSTOMER. CUSTOMER also agrees that at no time will it
challenge,contest,disclaim or deny the authority of the individual signing this Agreement on behalf of
CUSTOMER or use as a basis to void,cancel or nullify this Agreement a claim that the individual signing
below was not authorized to sign this Agreement on behalf of CUSTOMER, Further,CUSTOMER
guarantees and warrants that the execution,delivery and performance of this Agreement by CUSTOMER
will not and does not violate any agreements with or the rights of third parties.
13. In the event any of the covenants,agreements,terms or provisions contained in this
Agreement shall be invalid,illegal or unenforceable in any respect,the validity of the remaining covenants,
agreements,terms and provisions contained herein shall not in any way be affected,prejudiced or disturbed
thereby.
14.. If CUSTOMER fails to perform any of the promises set forth in this Agreement,then as an
option but not as its sole remedy,PEPSI may terminate this Agreement. If this Agreement is terminated for
any reason,CUSTOMER agrees to return to PEPSI a pro rata portion of all monetary payments,including
the value of donations;made to but not earned by CUSTOMER under Paragraphs 5.a.through 5.c.of this
Agreement. Further,any such breach by CUSTOMER shall be deemed as authorization to PEPSI to allow
PEPSI immediate access to the Facilities to take possession of each and every piece of PEPSI's equipment
without any claim of trespass.
15. Any failure by either party hereto to enforce at any time or for any period of time any one or
more of the terms or conditions of this Agreement,shall not be a waiver of such terms or conditions or of
either party's right thereafter to enforce each and every term and condition of this Agreement.
16. It is mutually understood and agreed,and it is the intent of PEPSI and CUSTOMER that an
independent contractor relationship be established and is hereby established under the terms and conditions
of this Agreement: that employees of CUSTOMER are not,nor shall they be deemed to be,employees of
PEPSI;and,that employees of PEPSI are not nor shall they be deemed to be employees of CUSTOMER.
17. This Agreement may not be assigned by either party hereto without the express written
consent of the other.
18. This Agreement fully expresses the entire understanding of PEPSI and CUSTOMER. Any
and all prior understandings are hereby canceled. No future changes in the terms of this Agreement shall
be valid,except when and if reduced to writing and signed by both PEPSI and CUSTOMER,by legally
authorized officials thereof.
IN WITNESS WHEREOF,the parties have executed this Agreement as of the date and year first
above written.
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CITY OF ELGIN,ILLINOIS PEPSI-COLA GENERAL BOTTLERS IL,LLC
By: By:
Name: Name:
Title: Title:
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